GEX Management needed language to communicate its unique business model. I was tasked with articulating this message. After thoughtful research, I adopted a universally understood agrarian metaphor to explain the company’s purpose – to be the world’s first true business management ecosystem, differentiating it from all other business management companies. Inherent in this ecosystem is the S3 model which comprises three core components: seed, soil, and sun. Each represents a key service provided by GEX Management.
Trace Boyd
GEX Management
April, 2019
Dallas, TX